Limitless potential

Client: ITS

Services: Branding

With connections growing at an unbelievable rate ITS has the ambition to provide the best full fibre networks for the UK. And with that ambition ITS needed a brand that reflected their determination help businesses reach their full potential. And with technology evolving so rapidly, their brand needed to feel cemented in what’s possible.

Through testing, engagement and workshops we developed a visual identity that took the brand deeper into the technology and what enables the future of connectivity. Through 3D renders and vast landscapes we developed a brand space that felt precise yet adaptable, an ever changing story with solid foundations that brought trust and consistency.

This is a brand that is on the move and never stands still. All the unique brand furniture was created to animate, crop and layered to create limitless variations of the brand identity. Now ITS can take their brand wherever the possibilities take them and their customers.